Wednesday 1 July 2015

Beach Ready 2

Back in April I posted news of the furore of complaints over Protein World's advert "Are you beach body ready?" on London Tube stations (CLICK). After pondering the 378 complaints, the Advertising Standards Authority (ASA) has decided the advert was neither offensive nor irresponsible. Women whose bodies aren't beach ready and probably never will be are furious (CLICK). Hard cheese, ladies.

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